Wednesday, October 16

3:00 – 7:00 p.m. Registration
4:00 – 6:00 p.m. Women’s Roundtable and Networking Event with Featured Speaker Erica Rogers, CEO of Silkroad Medical
Join Erica Rogers for a lively discussion about her journey to CEO and IPO. Silk Road Medical is a company focused on reducing the risk of stroke and its devastating impact. Erica will provide a candid view of her career path culminating in raising over $100M in the public market. There will be pearls and laughs for everybody to take away. As always, you will have an opportunity to network with other women leaders in medical device. Don’t miss this opportunity to connect with your peers and kick off the Phoenix conference with one of the most talked about CEO’s of 2019.
6:00 – 9:00 p.m. Cocktail Reception & Welcome Dinner with Featured Speaker Scott Gottlieb, 23rd Commissioner of Food and Drugs, U.S. FDA
Sponsored by Piper Jaffray

Dr. Scott Gottlieb is a physician, medical policy expert, and public health advocate who previously served as the FDA’s Deputy Commissioner for Medical and Scientific Affairs and before that, as a senior advisor to the FDA Commissioner. Join Dr. Gottlieb as he shares some insights from his time serving as the commissioner of the FDA and a view of the future of FDA.

Thursday, October 17

7:00 – 8:00 a.m. Registration & Breakfast
8:00 – 8:45 a.m. Impact of AI on the Future of Medical Devices
Artificial Intelligence has made an impact in industries from finance to manufacturing to automotive and has begun to make inroads into healthcare. Medical technologies have a unique set of clinical, regulatory, and reimbursement challenges that will impact the incorporation of AI in this market. This panel will explore the likely future of AI’s impact on the development and commercialization of medical device technologies.
8:45 – 9:30 a.m. Corporate Spotlight 1
9:30 – 10:00 a.m. Networking Break
10:00 – 10:45 a.m. The Million Dollar Account
“Going deep” is critical to commercial success, yet there are numerous challenges to fully developing accounts.  Many companies fail to crack this code, with the result being less efficient sales efforts, slower revenue ramps, and ultimately, less value created at exit.  Join our panel of experts as we explore factors that help maximize the potential of every customer, from account targeting, to practice development tactics, to commercial execution.
10:45 a.m. – 11:30 a.m. Corporate Spotlight 2
11:30 a.m. – 1:00 p.m. Networking Lunch
1:00 – 2:00 p.m. Afternoon break
2:00 p.m. Planned Social Program and Leisure Activities

Golf Tournament:
Opening in 1973, The Old Course is an American classic designed by Arnold Palmer and Francis Duane. A lush parkland links design, features distinguishing edges and corridor views of the Pacific. The Old Course finishes at one of the highest ranked holes in the world—the 405-yard par four 18th hole that culminates on a bluff with dazzling coastal vistas. At 7,001 yards, this parkland style Bay Area golf course has played host to numerous U.S. Open Qualifiers, commands strength, strategic tee shots and will test all facets of your game.

Half Moon Bay Coastal Bike Tour:
Take a leisurely, scenic ride along Half Moon Bay’s coastal trail, led by experienced guides who provide insightful information about the area and history of Half Moon Bay. Relax as we “coast” along, taking in views of the vast Pacific Ocean, native wildflowers, and unique coastal wildlife. The tour departs from the property after each guest is equipped with a mountain bike (and optional helmet).

Small Plates Challenge:
Guests are divided into small teams to prepare an internationally inspired tapas recipe during this 1-hour timed challenge. Strategy, creativity and communication are all crucial for the win.  When the clock runs out each team presents their creation to the judge. Teams are judged on presentation, taste, creativity and teamwork and prizes are awarded to the winning team. Everyone shares dishes with each other cocktail party style! This is a standing 2 1/2 hour event.

6:30 p.m. The Phoenix Hall of Fame Reception, Dinner, and Awards Ceremony
Sponsored by Silicon Valley Bank

The Phoenix Hall of Fame for Medical Device & Diagnostic Leadership will honor the accomplishments of companies and individuals in the following categories:

  • Most Promising New Product Award
  • Emerging Growth Company Award
  • Phoenix Innovator Award
  • Lifetime Achievement Award

Please join us in honoring the recipients of the Phoenix 2019 Awards.
Phoenix 2019 Awards sponsored by W2O Group

Friday, October 18

7:30 – 8:30 a.m. Registration & Breakfast
8:30 – 9:15 a.m. The Current Climate for Medtech Investing – A Data-Driven Discussion
The financing environment for medical device companies has become quite challenging in the last few years. Based on the data that their firms collect and analyze, representatives of Piper Jaffray, Silicon Valley Bank, and SRS Acquiom will discuss the current state of medical device investing in private companies as well as the environment for exits, both through M&A and public offerings.
9:15 – 10:00 a.m. State of Medtech Investing Today
The investment climate for Medtech investing has improved in recent months.  Medical Device venture investment surpassed $6B last year while Medical Device IPOs are at a 5-year high.  M&A activity remains remarkably steady as well.  Despite these gains, traditional early stage venture investors have been slow to return to the sector.  This resurgence is being fueled, in part, by the emergence of a new class of investor.  This panel will take a look at these current trends including the role that crossover investors, corporations, family offices, and other types of non-traditional institutional investors are playing in the space.
10;00 – 11:00 a.m. Lifetime Achievement Award Winner
11:00 – 11:30 a.m Networking Break
11:30 – 12:15 p.m. Innovating MedTech Reimbursement
12:15 – 2:00 p.m Lunch Keynote with Mehlman & Castagnetti – “Future of Capitalism”
Sponsored by Westwood & Wilshire
2:00 p.m. Departure

Fellow CEOs depart with new insights gained from Phoenix 2019.